タクマ ヒロノリ   Hironori Takuma   田隈　広紀    所属   千葉工業大学  未来変革科学部 デジタル変革科学科    千葉工業大学  社会システム科学研究科 マネジメント工学専攻    職種   教授
言語種別	英語
発行・発表の年月	2024/07/16
形態種別	国際会議プロシーディングス
査読	査読あり
標題	Data Analysis of Interest Continuation Factors for Creating Core Fans in Anime Production Projects
執筆形態	共著
掲載区分	国外
出版社・発行元	ACIS International
総ページ数	6
担当区分	最終著者
著者・共著者	Touta KIKUCHI, Hironori TAKUMA
概要	In this study, we investigated the factors contributing to the sustained interest of core fans to foster investment in crowdfunding for anime production. A survey of 72 anime fans revealed that among those with low interest in crowdfunding, the quality of storytelling and composition, the quality of animation and video, and official events significantly influenced their continued interest. For those with high interest in crowdfunding, in addition to these factors, the exchange of opinions and information with others also had a strong influence on their sustained interest. Based on these findings, we proposed strategies for creating core fans in the anime fan community, including organizing official events as crowdfunding rewards, emphasizing the quality of the work, promoting the project's development, and providing opportunities for fans to share their opinions and information with others.